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must have ideas uk
Skip itPrices mostly outside the sweet spot ($2.15–$16.52) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Growth
Good+35.3%90-day search growth — must beat 0% to launch
Review moat
Good1,337.9avg incumbent reviews — the moat a new listing must climb
Market size
Okay£114K£114K/yr · 196K searches
Avg price
Bad£5.93avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad85%top-5 click share — a locked-up shelf
Price range
Bad£2.15–£16.52cheapest to priciest tracked listing — scored on the share inside $15–$100