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kit kat selection box
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Price range
Great£13.82–£26.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£18.70avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,079avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-22.7%90-day search growth — must beat 0% to launch
Market size
Bad£26K£26K/yr · 49K searches
Competition
Bad94%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand