hot dogs
Worth a lookShows searches that convert (27.7% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible27.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good574.39avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Growth
Good+28.9%90-day search growth — must beat 0% to launch
Market size
Good£281K£281K/yr · 455K searches
Avg price
Bad£2.23avg listing price — sweet spot $15–$100
Price range
Bad£0.83–£9.98cheapest to priciest tracked listing — scored on the share inside $15–$100