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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 26Growth 1Conversion 97Competition 37Returns 100Price range 77Avg price 88Brand share 0Review moat 78Quality gap 27

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible14.8%

search→purchase rate — share of searches ending in a sale

Avg price

Great£20.30

avg listing price — sweet spot $15–$100

Review moat

Great435.67

avg incumbent reviews — the moat a new listing must climb

Price range

Great£0.51–£110.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Okay£110K

£110K/yr · 36K searches

Growth

Bad-48.7%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand