50
greaseproof paper sheets
Worth a lookShows low returns (0.2%), but a small market ($55K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,557.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£1.81–£20.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Avg price
Bad£8.00avg listing price — sweet spot $15–$100
Market size
Bad£55K£55K/yr · 75K searches