50
christmas chocolate hamper
Worth a lookShows low returns (0.0%), but a small market ($60K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great£16.04avg listing price — sweet spot $15–$100
Review moat
Good500.64avg incumbent reviews — the moat a new listing must climb
Price range
Good£7.76–£29.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Bad£60K£60K/yr · 89K searches
Growth
Bad-19.4%90-day search growth — must beat 0% to launch