Skip to content
58

work trousers women

Worth a look

Shows a fragmented shelf (top 5 take 6% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 62Conversion 6Competition 98Returns 21Price range 68Avg price 72Brand share 97Review moat 65Quality gap 90

Competition

Incredible6%

top-5 click share — an open shelf

Brand share

Incredible21%

top-5 brand share — no brand owns this niche

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Good£14.68

avg listing price — sweet spot $15–$100

Price range

Good£5.27–£36.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good901.43

avg incumbent reviews — the moat a new listing must climb

Growth

Good+39.9%

90-day search growth — must beat 0% to launch

Returns

Bad6.2%

return rate — above 5% kills the launch gate

Market size

Bad£45K

£45K/yr · 658K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale