42
webbing
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Brand share
Good61%top-5 brand share — brands hold most of the demand
Review moat
Good788.57avg incumbent reviews — the moat a new listing must climb
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.9%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.68avg listing price — sweet spot $15–$100
Price range
Bad£2.99–£17.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£36K£36K/yr · 152K searches