Skip to content
46

snickers work trousers

Skip it

Soft demand (-36.8% this quarter) — this niche doesn't clear our bar today.

Market size 32Growth 7Conversion 13Competition 93Returns 24Price range 79Avg price 95Brand share 41Review moat 38Quality gap 76

Avg price

Incredible£36.74

avg listing price — sweet spot $15–$100

Competition

Great22%

top-5 click share — an open shelf

Price range

Great£8.55–£114.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,733.99

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£152K

£152K/yr · 414K searches

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-36.8%

90-day search growth — must beat 0% to launch