49
smell proof container
Skip itA small market ($82K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good960.36avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Avg price
Good£12.27avg listing price — sweet spot $15–$100
Price range
Okay£1.43–£25.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
Market size
Bad£82K£82K/yr · 214K searches
Signals Low Review Barrier