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running tops for women uk
Worth a lookShows a fragmented shelf (top 5 take 11% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible11%top-5 click share — an open shelf
Growth
Great+109.3%90-day search growth — must beat 0% to launch
Brand share
Great49%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£14.23avg listing price — sweet spot $15–$100
Price range
Good£5.15–£32.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,236.01avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.9%return rate — above 5% kills the launch gate
Market size
Bad£51K£51K/yr · 337K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals Trending