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pink tie
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Great+103.6%90-day search growth — must beat 0% to launch
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Returns
Okay4.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Okay3,563avg incumbent reviews — the moat a new listing must climb
Market size
Bad£68K£68K/yr · 162K searches
Avg price
Bad£5.49avg listing price — sweet spot $15–$100
Competition
Bad83%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£3.27–£7.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Trending