40
lace gloves
Skip itPrices mostly outside the sweet spot ($2.73–$5.31) — this niche doesn't clear our bar today.
Review moat
Great159.45avg incumbent reviews — the moat a new listing must climb
Returns
Good2.3%return rate — above 5% kills the launch gate
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Growth
Okay+0.2%90-day search growth — must beat 0% to launch
Avg price
Bad£3.93avg listing price — sweet spot $15–$100
Market size
Bad£33K£33K/yr · 159K searches
Price range
Bad£2.73–£5.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier