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gym shorts for women
Worth a lookShows demand growing +160.7% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+160.7%90-day search growth — must beat 0% to launch
Competition
Incredible15%top-5 click share — an open shelf
Brand share
Incredible35%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£13.14avg listing price — sweet spot $15–$100
Review moat
Good1,217.72avg incumbent reviews — the moat a new listing must climb
Price range
Good£4.74–£27.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.0%return rate — above 5% kills the launch gate
Market size
Okay£167K£167K/yr · 1.1M searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale