35
acdc
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great235.46avg incumbent reviews — the moat a new listing must climb
Avg price
Good£13.38avg listing price — sweet spot $15–$100
Price range
Okay£5.91–£22.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-6.7%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad£27K£27K/yr · 96K searches