47
mini phone
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Review moat
Incredible62.31avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible£34.57avg listing price — sweet spot $15–$100
Price range
Great£12.72–£88.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Market size
Bad£53K£53K/yr · 360K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale