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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 94Growth 22Conversion 98Competition 5Returns 99Price range 26Avg price 50Brand share 0Review moat 23Quality gap 35

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Incredible17.5%

search→purchase rate — share of searches ending in a sale

Market size

Great£2.0M

£2.0M/yr · 931K searches

Avg price

Good£12.04

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£7.36–£17.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Bad7,514

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-6.6%

90-day search growth — must beat 0% to launch

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand