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hdmi cable
Skip itA deep review moat (57,263 avg reviews) — this niche doesn't clear our bar today.
Conversion
Incredible13.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Market size
Great£1.5M£1.5M/yr · 2.2M searches
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Avg price
Bad£5.26avg listing price — sweet spot $15–$100
Review moat
Bad57,263.26avg incumbent reviews — the moat a new listing must climb
Price range
Bad£2.44–£7.85cheapest to priciest tracked listing — scored on the share inside $15–$100