30
garmin dash cam
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Good£129.19avg listing price — sweet spot $15–$100
Review moat
Okay2,520.58avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Market size
Okay£137K£137K/yr · 69K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-13.2%90-day search growth — must beat 0% to launch
Price range
Bad£56.69–£312.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad84%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand