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freeview
Worth a lookShows a $1.7M/yr market, but soft demand (-7.8% this quarter) keeps it on the watch list.
Market size
Great£1.7M£1.7M/yr · 807K searches
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Good£106.89avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,232.72avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Price range
Okay£17.74–£308.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.9%return rate — above 5% kills the launch gate
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-7.8%90-day search growth — must beat 0% to launch
Signals High Price