endura t22
Worth a lookShows beatable incumbent ratings (3.8★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Returns
Great1.2%return rate — above 5% kills the launch gate
Review moat
Great352.91avg incumbent reviews — the moat a new listing must climb
Avg price
Great£15.02avg listing price — sweet spot $15–$100
Price range
Good£6.35–£30.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+37.5%90-day search growth — must beat 0% to launch
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Bad£71K£71K/yr · 128K searches