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A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 50Growth 22Conversion 100Competition 0Returns 93Price range 0Avg price 23Brand share 0Review moat 0Quality gap 24

Conversion

Incredible23.4%

search→purchase rate — share of searches ending in a sale

Returns

Great1.1%

return rate — above 5% kills the launch gate

Market size

Okay£274K

£274K/yr · 143K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Avg price

Bad£8.20

avg listing price — sweet spot $15–$100

Growth

Bad-5.1%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Review moat

Bad78,006.8

avg incumbent reviews — the moat a new listing must climb

Price range

Bad£6.25–£11.31

cheapest to priciest tracked listing — scored on the share inside $15–$100