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button battery
Skip itPrices mostly outside the sweet spot ($2.35–$7.83) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£53K£53K/yr · 105K searches
Growth
Bad-26.5%90-day search growth — must beat 0% to launch
Avg price
Bad£4.26avg listing price — sweet spot $15–$100
Review moat
Bad33,356.81avg incumbent reviews — the moat a new listing must climb
Price range
Bad£2.35–£7.83cheapest to priciest tracked listing — scored on the share inside $15–$100