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bt remote control
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good527avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Avg price
Okay£9.34avg listing price — sweet spot $15–$100
Growth
Bad-23.9%90-day search growth — must beat 0% to launch
Market size
Bad£29K£29K/yr · 15K searches
Competition
Bad96%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£7.11–£13.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier