57
bong
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great200.04avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£16.65avg listing price — sweet spot $15–$100
Price range
Good£6.32–£33.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£540K£540K/yr · 2.0M searches
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Bad-5.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale