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20m hdmi cable
Skip itA small market ($63K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Avg price
Great£18.11avg listing price — sweet spot $15–$100
Growth
Good+55.0%90-day search growth — must beat 0% to launch
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Good£2.46–£35.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Review moat
Bad12,767.5avg incumbent reviews — the moat a new listing must climb
Market size
Bad£63K£63K/yr · 26K searches