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wooden dowels
Skip itPrices mostly outside the sweet spot ($2.62–$7.79) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great8.4%search→purchase rate — share of searches ending in a sale
Review moat
Good667.13avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay£101K£101K/yr · 266K searches
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Avg price
Bad£4.53avg listing price — sweet spot $15–$100
Price range
Bad£2.62–£7.79cheapest to priciest tracked listing — scored on the share inside $15–$100