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59

wood preserver outdoor

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 68Conversion 78Competition 30Returns 98Price range 84Avg price 95Brand share 21Review moat 46Quality gap 45

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Avg price

Incredible£23.26

avg listing price — sweet spot $15–$100

Price range

Great£8.24–£57.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Growth

Good+48.1%

90-day search growth — must beat 0% to launch

Market size

Good£452K

£452K/yr · 254K searches

Review moat

Okay1,938.79

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad91%

top-5 brand share — brand-locked demand