42
white kitchen sink
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Review moat
Incredible34.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£116.40avg listing price — sweet spot $15–$100
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Okay£28.19–£188.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-15.2%90-day search growth — must beat 0% to launch
Market size
Bad£62K£62K/yr · 73K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale