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whetstone
Worth a lookShows low returns (0.6%), but soft demand (-16.1% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great£16.92avg listing price — sweet spot $15–$100
Price range
Good£3.32–£48.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Market size
Good£388K£388K/yr · 373K searches
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,042.82avg incumbent reviews — the moat a new listing must climb
Growth
Bad-16.1%90-day search growth — must beat 0% to launch