43
tape measure 3m
Skip itPrices mostly outside the sweet spot ($1.61–$12.73) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,766.95avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.7%90-day search growth — must beat 0% to launch
Avg price
Bad£4.84avg listing price — sweet spot $15–$100
Market size
Bad£48K£48K/yr · 99K searches
Price range
Bad£1.61–£12.73cheapest to priciest tracked listing — scored on the share inside $15–$100