49
stilts
Skip itPrices mostly outside the sweet spot ($7.43–$352.85) — this niche doesn't clear our bar today.
Review moat
Great131.12avg incumbent reviews — the moat a new listing must climb
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great£83.38avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Okay£146K£146K/yr · 69K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Okay+4.3%90-day search growth — must beat 0% to launch
Price range
Okay£7.43–£352.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price