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51

spirit level 1200mm

Worth a look

Shows low returns (1.0%), but a small market ($84K/yr) keeps it on the watch list.

Market size 21Growth 31Conversion 52Competition 43Returns 94Price range 81Avg price 82Brand share 49Review moat 70Quality gap 53

Returns

Great1.0%

return rate — above 5% kills the launch gate

Avg price

Great£17.67

avg listing price — sweet spot $15–$100

Price range

Great£8.85–£44.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good695.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+4.7%

90-day search growth — must beat 0% to launch

Market size

Bad£84K

£84K/yr · 110K searches