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smart blinds
Skip itWeak search conversion (0.2%) — this niche doesn't clear our bar today.
Review moat
Great339.77avg incumbent reviews — the moat a new listing must climb
Avg price
Good£122.37avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Returns
Bad5.1%return rate — above 5% kills the launch gate
Price range
Bad£41.57–£286.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-13.4%90-day search growth — must beat 0% to launch
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad£57K£57K/yr · 203K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale