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sika

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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 2Growth 53Conversion 28Competition 34Returns 97Price range 48Avg price 72Brand share 0Review moat 39Quality gap 43

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Good£14.62

avg listing price — sweet spot $15–$100

Growth

Good+25.3%

90-day search growth — must beat 0% to launch

Price range

Okay£3.98–£25.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,589.29

avg incumbent reviews — the moat a new listing must climb

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad£8K

£8K/yr · 25K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand