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Worth a look

Shows a sweet-spot price point ($21.80 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 74Growth 14Conversion 41Competition 63Returns 75Price range 82Avg price 92Brand share 51Review moat 30Quality gap 73

Avg price

Great£21.80

avg listing price — sweet spot $15–$100

Price range

Great£6.24–£61.07

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.0%

return rate — above 5% kills the launch gate

Market size

Good£831K

£831K/yr · 1.2M searches

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Review moat

Okay3,533.67

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-22.4%

90-day search growth — must beat 0% to launch