50
scrubbing brush
Worth a lookShows low returns (0.2%), but prices mostly outside the sweet spot ($1.47–$10.21) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible12.7%search→purchase rate — share of searches ending in a sale
Market size
Good£317K£317K/yr · 430K searches
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,337.82avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.0%90-day search growth — must beat 0% to launch
Avg price
Bad£5.80avg listing price — sweet spot $15–$100
Price range
Bad£1.47–£10.21cheapest to priciest tracked listing — scored on the share inside $15–$100