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plaster repair
Skip itPrices mostly outside the sweet spot ($2.07–$14.65) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,507.92avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Bad£8.39avg listing price — sweet spot $15–$100
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad£69K£69K/yr · 96K searches
Growth
Bad-25.3%90-day search growth — must beat 0% to launch
Price range
Bad£2.07–£14.65cheapest to priciest tracked listing — scored on the share inside $15–$100