52
pick set
Worth a lookShows low returns (0.5%), but soft demand (-22.9% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible£26.47avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Review moat
Great456.33avg incumbent reviews — the moat a new listing must climb
Market size
Good£367K£367K/yr · 376K searches
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad£2.65–£502.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-22.9%90-day search growth — must beat 0% to launch