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osmo spray cleaner
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible29.7%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible£24.00avg listing price — sweet spot $15–$100
Review moat
Great258.43avg incumbent reviews — the moat a new listing must climb
Price range
Great£9.64–£60.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay£107K£107K/yr · 15K searches
Growth
Okay+0.2%90-day search growth — must beat 0% to launch
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand