52
loo roll holder free standing
Worth a lookShows low returns (1.5%), but a small market ($48K/yr) keeps it on the watch list.
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£5.80–£34.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Good1,152.59avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.98avg listing price — sweet spot $15–$100
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.9%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 81K searches