30
hooks for christmas decorations
Skip itSoft demand (-79.4% this quarter) — this niche doesn't clear our bar today.
Conversion
Incredible16.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Bad15,998.25avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.01avg listing price — sweet spot $15–$100
Market size
Bad£43K£43K/yr · 53K searches
Growth
Bad-79.4%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£3.29–£8.64cheapest to priciest tracked listing — scored on the share inside $15–$100