51
hex bit set
Worth a lookShows low returns (0.6%), but a small market ($63K/yr) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,070.85avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£4.18–£20.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£8.96avg listing price — sweet spot $15–$100
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Market size
Bad£63K£63K/yr · 103K searches