50
green wallpaper
Worth a lookShows a fragmented shelf (top 5 take 14% of clicks), but a small market ($17K/yr) keeps it on the watch list.
Competition
Incredible14%top-5 click share — an open shelf
Brand share
Great43%top-5 brand share — no brand owns this niche
Review moat
Great245.97avg incumbent reviews — the moat a new listing must climb
Returns
Great1.5%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Okay£9.95avg listing price — sweet spot $15–$100
Price range
Okay£2.32–£20.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-31.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Market size
Bad£17K£17K/yr · 307K searches