42
grab bag
Skip itSoft demand (-30.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£31.42avg listing price — sweet spot $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Review moat
Good1,188.08avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Price range
Good£5.24–£161.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad£76K£76K/yr · 53K searches
Growth
Bad-30.3%90-day search growth — must beat 0% to launch
Signals Low Review Barrier