44
glass cutter
Skip itSoft demand (-12.8% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Price range
Okay£3.98–£19.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£110K£110K/yr · 137K searches
Review moat
Bad4,372.31avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£8.84avg listing price — sweet spot $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-12.8%90-day search growth — must beat 0% to launch
Signals Out of Stock