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ghost hunting equipment uk
Worth a lookShows a sweet-spot price point ($37.31 avg), but weak search conversion (1.1%) keeps it on the watch list.
Avg price
Incredible£37.31avg listing price — sweet spot $15–$100
Review moat
Great151.63avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great2.0%return rate — above 5% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Okay£148K£148K/yr · 377K searches
Price range
Okay£4.69–£291.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-17.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale