46
floor scrubber
Skip itSoft demand (-23.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great£76.44avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.1%return rate — above 5% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,687.31avg incumbent reviews — the moat a new listing must climb
Market size
Okay£121K£121K/yr · 82K searches
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-23.5%90-day search growth — must beat 0% to launch
Price range
Bad£14.45–£661.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price