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energy monitor plug
Skip itA small market ($23K/yr) — this niche doesn't clear our bar today.
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Returns
Great1.9%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£7.19–£23.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.40avg listing price — sweet spot $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad4,285.06avg incumbent reviews — the moat a new listing must climb
Competition
Bad72%top-5 click share — a locked-up shelf
Growth
Bad-23.4%90-day search growth — must beat 0% to launch
Market size
Bad£23K£23K/yr · 25K searches