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electricians tools
Worth a lookShows low returns (0.6%), but soft demand (-26.3% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great£21.80avg listing price — sweet spot $15–$100
Price range
Great£3.34–£103.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Okay1,957.45avg incumbent reviews — the moat a new listing must climb
Market size
Okay£143K£143K/yr · 376K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.3%90-day search growth — must beat 0% to launch